Before the Christmas
break David Blanchflower asked me a question on twitter: “why do you
think we have seen the move to right-wing rather than left-wing
populism?” This is my reply. I’ll just talk about the US and UK
because I do not know enough about other countries. (Here
is an interesting analysis of populists in Eastern Europe.) I’ll take it as read that there are currently well
understood reasons for people to want to reject established
politicians, and the Blanchflower question is really about why that
rejection went right rather than left.
In my answer I want
to distinguish between two types of people. The first are those that
are not that interested in politics, and are therefore not well
informed. They depend on just a few parts of the MSM for their information. The second
are those that are interested in politics and are well informed,
using multiple sources which are not just confined to the mainstream
media (MSM). I want to argue that this distinction is crucial in
helping us understand what happened in 2016.
I also want to use
the term populist for policies in its most simple form, as policies
that are likely to be immediately popular with the public, without
the negative connotations that I discussed here.
Populist policies on the left would focus on measures to curb
financialisation and the power of finance (‘bashing bankers’),
and measures to reduce inequality (which are popular if expressed in
terms of the 1%, or CEO pay). Right wing populist policies include of
course controls on immigration, combined with constant references to
national identity. The need to control international trade can be
invoked by left and right.
Among those who are
well informed, there is no evidence that dissatisfaction with
existing elites broke right rather than left. Indeed membership
of political parties in the UK suggests the opposite is true. Party
members in the UK are almost by definition likely to be much more
interested in politics than the average citizen, and will not be
dependent on one or two elements of the MSM for information. As the
Labour party leadership has shifted left and adopted some of the left
wing populism I’ve described, its membership has exploded. The
figures are remarkable. The Labour party currently has a membership of over
half a million. This is probably [1] at least three times the
membership of the Conservative party. UKIP, the populist party of the
right, has a membership of only 39,000, which is below the membership
of the Greens.
The Sanders campaign
indicates both the popularity of left wing populism among political
activists in the US, but also that left wing populist policies can be
as popular with voters as those from the right when they get a national platform.
Sanders put greater taxes on the rich and additional Wall Street
regulation at the centre
of his platform, as well as opposition to trade agreements. The
campaign was largely funded by individual donations, in contrast to
the other campaigns. With the exposure that an extended election
process gave him, Sanders’ brand of left wing rhetoric got national
coverage and proved pretty popular. Sanders claimed, with some
justification,
that he actually polled better against Trump than Clinton, and it
remains an open question whether a populist from the left might have
done better against Trump than Clinton, who epitomised the
establishment.
During the Sanders
campaign left wing populist ideas did get wide coverage in the MSM,
but this is the exception rather than the rule. After the financial
crisis there was a brief period of about a year when these more left
wing themes were a major media focus, but since then they appear only
occasionally in the MSM. In contrast parts of the MSM in both
countries has for many years produced propaganda that supports right
wing populism, and the non-partisan elements of the MSM have done
very little to contest this propaganda, and on many occasions simply
follow it.
Let me put these
points in a slightly different way. For the few
of us that do attach great importance to the media in understanding
recent events, it would be a major problem if on occasions where
alternative ideas were given considerable coverage in the media they
were ignored by voters. It would also be a major problem if those who
were much less dependent on one or two MSM sources for information
behaved in the same way as the average voter. But fortunately for us
both the Sanders campaign and UK party membership suggest neither
problem arises, but instead these pieces of evidence provide support
for our ideas.
So in both the US and UK, among those who are exposed to left wing populism or who access a much broader range of information than that provided by the MSM, there is no puzzle of asymmetry. Left wing populism continues to appeal. The asymmetry at the level of the popular vote, that gave us Brexit and Trump, can be explained by asymmetry in the media. Right wing populist ideas not only get much more coverage than left wing populist ideas, but sections of the MSM actively promote these ideas. Given that this focus on the importance of the providers of information is intuitive, it is really up to those who think otherwise to provide both theory and evidence to support their view that the MSM is unimportant.
So in both the US and UK, among those who are exposed to left wing populism or who access a much broader range of information than that provided by the MSM, there is no puzzle of asymmetry. Left wing populism continues to appeal. The asymmetry at the level of the popular vote, that gave us Brexit and Trump, can be explained by asymmetry in the media. Right wing populist ideas not only get much more coverage than left wing populist ideas, but sections of the MSM actively promote these ideas. Given that this focus on the importance of the providers of information is intuitive, it is really up to those who think otherwise to provide both theory and evidence to support their view that the MSM is unimportant.
[1] I say probably
because the latest data we have for Conservative party membership is
2013. However I think it is reasonable to speculate that lack of
publication means numbers have been going down, not up.