While Dominic
Cummings is no genius, he does have a good understanding of how the
UK media works, and therefore how to manipulate it. There are many
ways to do this, but one of the most obvious is to use privileged
access in return for uncritical coverage. This is how it works.
One of the prizes
journalists most aspire to is being first with the news. To get an
‘exclusive’ story. In the political world the biggest generator
of news stories is the government. This gives the government the
potential to act as the devil to which journalists can sell their
souls to. The value of access increases when the government reduces
the amount of information it supplies for free in other places like
parliament. The price journalists pay to be given privileged access
to news, or more generally some insight in government strategy, is to
report what is fed to them without the critical eye that this same
journalist might normally apply to this information if it was
released publicly.
Of course not all
journalists are prepared to do this. But if their personal views are
sympathetic to the government, or more importantly if their employer
likes to take lines that are helpful to or supportive of the
government, it is much easier to sell your soul in this way. It is a
phenomenon that all journalists understand, and it is an art that all
governments practice to some extent. What is now clear is that
Dominic Cummings is willing to buy as many souls as he can to counter
bad news or his own mistakes.
The result is that
some journalists that have not sold their souls have begun to speak
out about what is going on. One is (not surprisingly) Peter Oborne,
who details here
(HT Jon) many of the (often false) stories that Cummings has generated which have
allowed the press and the BBC to hide bad news for the government.
(Short interview version here.)
Perhaps more surprising is this
from Adam Boulton of Sky News, who effectively supports Oborne and
adds another example from the BBC. He writes
“In 25 years as Sky News' political editor I never sought favours and was never given them, perhaps because I worked for challenger companies rather than the legacy duopoly of ITV and BBC. I am expressing a personal view here, not speaking on behalf of Sky News. But I can confirm that I and my Sky News colleagues still work with the same "no favours" impartiality.”
My personal
impression that Sky journalists are better in this respect than the
BBC in particular is backed up by the latest Ofcom survey
(figure 11.5), where Sky News does better than the BBC on being
accurate, trustworthy, and particularly unbiased. However such
surveys may be distorted by the huge campaign in the Brexit press to
suggest the BBC is biased.
That journalists
from particular right wing newspapers act as agents for a right wing,
pro-Brexit government should hardly be a surprise. You only need to
look to the same newspapers' coverage
of the Johnson domestic incident earlier this year to see this in
operation. But these newspapers power becomes much stronger when the
line they take is not contradicted by the broadcast media.
The BBC is who
really matters here, as it is watched by far more people for news
than Sky, which makes what the BBC does much more important than
anything Sky does. The importance of the BBC is underlined by a new
report
by Dr.Richard Fletcher and Meera Selva for Oxford’s Reuters
Institute. It shows that Leavers are less likely to use non-MSM
sources than Remainers. Equally, few Leavers rely on their pro-Brexit
newspaper alone: they also typically watch the BBC. Indeed 51% of
Leavers say the BBC is their main source of news, with just 30%
saying their main source comes from online, while the equivalent
figures for Remainers is 38% and 45% respectively. This is not too
surprising given that Leavers tend to be older and Remain voters
younger.
The report
interprets the importance of the BBC for Leave voters as implying
they get their news from one impartial source. I would dispute that.
Of course the BBC is not a shameless propaganda organisation of the
kind we see in the Brexit press, but instead it works to support the
Leave case in a number of subtle and not so subtle ways. Many of
these are detailed
by one of the best Brexit commentators around, Chris Grey.
I have argued many
times before (see here
for example) that during the referendum the BBC acted in a way that
was very helpful to Leave by treating their (obvious) lies as
opinions, to be balanced against the opinions (which happened to be
truths) of the Remain side. The BBC most often excluded
experts, and when they were included they were balanced with someone
from the Leave side. This is a view shared not only be nearly all
economic, trade and legal experts, but also some journalists e.g.
Peston quoted here.
That continued after the result. Claims made by the Leave side, and
by the government, that were at least questionable would often go
unquestioned.
Some of this comes
from simple ignorance. The BBC has some very good journalists who
understand the issues around Brexit, like like Katya Adler who
reports on the view from Brussels, but most prime airtime is given to
political generalists who at least appear not to understand the
issues involved. I remember the moment that Johnson finally got his
deal with the EU. Laura Kuenssberg gushed that few people had thought
it possible to get a deal, while it was left to Katya Adler to
explain that Johnson had essentially just accepted the first proposal
put forward by Brussels over a year ago. No one asked why Johnson had
effectively accepted a deal that his predecessor had said no UK PM
could make.
Some of this
apparent ignorance comes from perceived necessity. The pressure from
the Brexit press and Leave politicians on the BBC is relentless,
and there is little to balance this on the Remain side. The obvious
conclusion that too many BBC journalists draw is that keeping out of
trouble means not giving Leave politicians a hard time. Some acute
media observers like Roy Greenslade conclude
that the BBC does a great job standing up to this pressure, and of
course given this pressure it could be a lot worse, but I think it
does take a toll.
The structural
problem can be stated fairly easily. The Leave case is essentially
fantasy. Beyond a concern about immigration the Leave side have
nothing that can justify the great harm they intend to inflict on the
UK economy. Yet when the Leave side talks about taking back control,
few BBC journalists ask obvious questions, like what EU law that the
UK voted against are the Leave side objecting too, or how can trade
with countries we hardly trade with compensate for the trade we will
lose with the EU? If the BBC allows the Leave fantasy bubble to
remain unpricked, you are in effect giving credibility to that
fantasy, which is to support it. Another way of making the same point
is that the BBC has allowed the Leave side to control
the Brexit narrative for three years.
Unfortunately the
BBC’s problem goes beyond being cowed by fear of the Leave side, or
the liberal guilt that Grey mentions. There is little doubt that some of
those now working in the BBC are, consciously or otherwise, pushing
the Leave cause. For example Question Time sometimes has audiences
that are clearly
unbalanced towards Leave, while its selection process is supposed
to produce a more balanced audience. The number of appearances of
Nigel Farage has raised
questions.
A more specific
instance was the BBC’s shameful attempt
to first ignore and then attempt to rubbish the evidence on the
Leave's referendum spending scandal, discussed in detail by Peter
Jukes here.
Or the unmediated coverage of Farage’s Brexit party launch that was
the last
straw for one BBC war reporter. Or Humphries on their
flagship political radio programme. Or the reluctance to interview
non-politicians involved in successful legal challenges to the
government. Or the publicity
they gave to recycled 'Economists for Free Trade' nonsense. And so
on.
The BBC has an
obvious way of refuting these claims. They could explain their
behaviour over issues like 2016 referendum spending. They could
commission independent research that looks at the kind of issue that
I mention here. Just quoting YouGov polls that obviously reflect the
Brexit press campaign against the BBC does not remove the evidence
that the BBC is shifting its reporting in response to that pressure
and in some cases actively supports the Leave side.