The snake-oil
salesmen
There are many
similarities between Brexit and Trump. They are both authoritarian
movements, where authority either lies with a single individual or a
single vote: the vote that bindsthem all. This authority expresses the movement’s
identity. They are irrational movements, by which I mean that they
cast aside expertise where that conflicts with the movements wishes.
As a result, you will find their base of supporters among the less
well educated,
and that universities are seen
as an enemy. Both groups are intensely nationalistic: both want to
make America or England great again.
It is easy to relate
each group to familiar concepts: class, race or whatever. But I think
this classification misses something important. It misses what
sustains these groups in their beliefs, allows them to maintain their
world view which is so often contradicted by reality. Both groups get
their information about the world from a section of the media that
has turned news into propaganda. In the US this is Fox, and in the UK
the right wing tabloids and the Telegraph.
A profound mistake
is to see this media as a symptom rather than a cause. As the study I
spoke about here
clearly demonstrates, the output of Fox news is not designed to
maximise its readership, but to maximise the impact of its propaganda
on its readership. I think you could say exactly the same about the
Sun and the
Mail in the UK. Fox and the Sun are owned by the same
man.
Even those who
manage to cast off the idea that this unregulated media just reflects
the attitude of its readers, generally think of this media as
supportive of political parties. There is the Conservative and Labour
supporting press in the UK, and similarly for the US. In my view that
idea is ten or twenty years out of date, and even then it
underestimates the independence of the media organisations. (The Sun
famously supported Blair in 1997). More and more it is the media that
calls the shots, and the political parties follow.
Brexit would not
have happened if it had remained the wish of a minority of
Conservative MPs. It happened because of the right wing UK press.
Brexit happened because this right wing press recognised a large
section of their readership were disaffected from conventional
politics, and began grooming them with stories of EU immigrants
taking jobs, lowering wages and taking benefits (and sometimes much
worse). These stories were not (always) false, but like all good
propaganda they elevated a half-truth into a firm belief. Of course
this grooming played on age old insecurities, but it magnified them
into a political movement. Nationalism does the same. It did not just
reflect readers existing views, but rather played on their doubts and
fears and hopes and turned this into votes.
This is not to discount some of the very real grievances that led to
the Brexit vote, or the racism that led to the election of Trump.
This analysis of today's populism is important, as long as it does not get sidetracked
into debates over identity versus economics. Stressing economic
causes of populism does not devalue identity issues (like race or
immigration), but it is the economics that causes
the swings that help put populists in power. It was crucial, for
example, to the trick that the media played to convince
many to vote for Brexit: that EU immigrants and payments were
reducing access to public services, whereas in reality the opposite
is true.
Yet while economic issues may have created a winning majority for
both Brexit and Trump, the identity issues sustained by the media
make support for both hard to diminish. Brexit and Trump are
expressions
of identity,
and often of what has been lost, which are very difficult to break
down when sustained by the group’s media. In addition both Trump
and Brexit maintain, because their proponents want
it to be maintained, the idea that it represents the normally ignored,
striking back against the government machine in the capital city with
all its experts.
But to focus on what
some call the ‘demand’ for populism is in danger of
missing at least half the story. Whatever legitimate grievances
Brexit and Trump supporters may have had, they were used and will be
betrayed. There is nothing in leaving the EU that will help the
forgotten towns of England and Wales. Although he may try, Trump will
not bring many manufacturing jobs back to the rust belt, and his
antics with NAFTA may make things worse. Identifying the left behind
is only half the story, because it does not tell you why they fell
for the remedies of snake-oil salesmen.
As I wrote
immediately after the vote in my most widely read post,
Brexit was first and foremost a triumph for the UK right wing press.
That press first fostered a party, UKIP, that embodied the views the
press pushed. The threat of that party and defections to it then
forced the Prime Minister to offer the referendum the press wanted.
It was a right wing press that sold a huge
lie about the UK economy, a lie the broadcast media
bought, to ensure the Conservatives won the next election. When the
referendum came, it was this right wing press that ensured enough
votes were won and thereby overturned the government.
Equally Donald Trump was first and foremost the candidate of Fox
News. As Bruce Bartlett has so eloquently written,
Fox may have started off as a network that just supported
Republicans, but its power steadily grew. Being partisan at Fox
became misinforming its viewers, such that Fox viewers are clearly
less well informed than viewers of other news providers. One analysis
suggested over half of the facts stated on Fox are untrue: UK readers
may well remember them reporting
that Birmingham was a no-go area for non-Muslims.
Fox became a machine for keeping the base angry
and fired up, believing that nothing could be worse than voting for a
Democrat. It was Fox News that stopped Republican voters seeing that
they were voting for a demagogue, concealed that he lied openly all
the time, that incites hatred
against other religions and ethnic groups, and makes
its viewers believe that Clinton deserves to be locked up. It is not
reflecting the views of its viewers, but moulding them. As economists
have shown,
the output of Fox does not optimise their readership, but optimises
the propaganda power of its output. Despite occasional tiffs, Trump
was the candidate of Fox in the primaries.
We have a right wing
media organisation that has overthrown the Republican political
establishment, and a right wing press that has overthrown a right
wing government. How some political scientists can continue to
analyse this as if the media were simply passive, supportive or even
invisible when it brings down governments or subverts political
parties I do not know.
The plutocracy
Trump and Brexit are
the creations of a kind of plutocracy. Politics in the US has had
strong plutocratic elements for some time, because of the way that
money can sway elections. That gave finance a powerful influence in
the Democratic party, and made the Republicans obsessive about
cutting higher tax rates. In the UK plutocracy has been almost
non-existent by comparison, and operated mainly through party funding
and seats in the House of Lords, although we are still finding
out where the money behind the Brexit campaign came from.
By focusing on what
some call the demand side of populism rather than the supply side, we
fail to see both Trump and Brexit as primarily expressions of
plutocratic power. Trump’s administration is plutocracy
personified, and as Paul Pierson argues,
its substantive agenda constitutes a full-throated endorsement of the
GOP economic elite’s long-standing agenda. The Brexiteers want to
turn the UK into Singapore, a kind
of neoliberalism that stresses markets should be free
from government interference, rather than free to work for everyone,
and that trade should be free from regulations, rather than
regulations being harmonised so that business is free to trade.
It is also a mistake
to see this plutocracy as designed to support capital. This should
again be obvious from Brexit and Trump. It is in capital’s interest
to have borders open to goods and people rather than creating
barriers and erecting walls. What a plutocracy will do is ensure that
high inequality, in terms of the 1% or 0.1% etc, is maintained or
even increased. Indeed many plutocrats amassed their wealth by
extracting
large sums from the firms for which they worked, wealth that might
otherwise have gone to investors in the form of dividends. In this
sense they are parasitic to capital. And this plutocracy will also
ensure that social mobility is kept low so the membership of the
plutocracy is sustained: social mobility goes with equality,
as Pickett and Wilkinson show.
It is also a mistake
to see what is happening as somehow the result of some kind of
invisible committee of the 1% (or 0.1% and so on). The interests of
the Koch brothers are not necessarily the interests of Trump (it is
no accident the former want
to help buy Time magazine). The interests of Arron Banks are not
those of Lloyd
Blankfein.
Instead we are finding individual media
moguls forming partnerships with particular politicians to press not
only their business interests, but their individual political views
as well. And in this partnership it is often clear who is dependent
on whom. After all, media competition is slim while there are plenty
of politicians.
What has this got to
do with neoliberalism? which is supposed to be the dominant culture
of the political right. As I argued here,
it is a mistake to see neoliberalism as some kind of unified
ideology. It may have a common core in terms of the primacy of the
market,
but how that is interpreted is not uniform. Are neoliberals in favour
of free trade, or against? It appears that they can be both. Instead
neoliberalism is a set of ideas based around a common belief in the
market that different groups have used and interpreted to their
advantage, while at the same time also being influenced by the
ideology. Both interests and ideas matter. While some neoliberals see
competition as the most valuable feature
of capitalism, others
will seek to stifle competition to preserve monopoly power. Brexiters
and their press backers are neoliberals, just as the Cameron
government they brought down were neoliberals.
I think there is
some truth in the argument, made
by Philip Mirowski among others, that a belief in neoliberalism can
easily involve an anti-enlightenment belief that people need to be
persuaded to subject themselves fully to the market. Certainly those
on the neoliberal right are more easily persuaded to invest time and
effort in the dark arts of spin than those on the left. But it would
be going too far to suggest that all neoliberals are anti-democratic:
as I have said, neoliberalism is diverse and divided. What I argued
in my neoliberal overreach post
was that neoliberalism as formulated in the UK and US had made it
possible for the plutocracy we now see to become dominant.
By the nature of an
unorganised plutocracy, what types of neoliberalism hold sway may be
largely random, and depend a lot on who owns media organisations. It
leads to a form of politics which is in many ways unpredictable and
irrational, with an ever present tendency to autocracy. This is what we are witnessing, right now, in the UK and
US. It is not the normal politics that either of these countries are
used to, although it may be more familiar to those in
quasi-dictatorships. We all know
about how the Republican’s tax cutting bill just happens to favour
real estate moguls who inherit their money as Trump did. This is
simple corruption, enacted
in a corrupt way. That the President of the United States retweeted a
British far right group that inspired
an individual to murder a British MP is not normal. When Brexit
supporting MPs respond to the Irish border problem by saying ‘we
are not going to put one up’ this should not pass as an acceptable
response: it should be laughed at as the nonsense
it is.
When politics
becomes the whims and mad schemes
of a small minority that only listen to themselves, unmodified by the
normal checks and balances of a functioning democracy, it should be
treated by the non-partisan media for what it is, not normalised as
just more of the same. If we treat a plutocracy as a democracy,
democracy dies. We should not be fooled that this plutocracy looks
like normal politics just because the plutocrats have taken over the
main party of the right.
A dividing point
We are very close to
a point where neoliberalism becomes something much worse. The POTUS
is following a fascist strategy of demonising a religious minority.
If Mueller’s investigations proceed as expected, but he is sacked and/or the
Republicans block any attempt at impeachment, we may have passed that
critical point. If the Brexiters succeed in breaking away from the
EU’s customs union and single market, the UK may have nowhere else
to go but the arms of a permanently Republican US.
If there is a way of
escaping this fate, and rescuing democracy in both the UK and US, it
has to involve a democratic defeat of the right wing parties that
allowed this plutocracy to emerge, and indeed encouraged it and then
made bargains with it when it believed it was still in control. The
defeat has to be overwhelming and total. Those who brought us Brexit
and backed or tolerated Trump have to be disgraced as the harbingers
of disaster. Their control of the Republican and Conservative parties
must end.
Only that will allow
the left, and I think it has to be the left, to end a system by which
elements of the plutocracy can control so much of the means of
information. In the UK that means extending rules that apply to broadcasters, suitably adapted, to the press. In the US it means
not just bringing back the Fairness doctrine repealed under Reagan, but also bringing
controls on election spending similar to those in the UK (and the UK
controls need to be strengthened). In short, we need to take money
out of politics to ensure democracy survives. Give journalists the
freedom to write about or broadcast the news as they
see it, rather than as their employer want it to be
seen.
Why the left rather
than the centre? The centre will agonise over what this means for
freedom of expression or freedom of the press and therefore nothing
much will happen (see Leveson),
as nothing happened under Clinton or Blair. That may be a little
unfair to both leaders, because the danger of plutocracy may have been less
obvious back then, and the media was more restrained. But with Brexit
and Trump no further evidence is needed. The left should see more
clearly how in practice this freedom is in reality just a freedom to
sustain a plutocracy. Only it will have the courage to radically
reverse the power and wealth of the 1%. I fear the centre will not
have the will to do it. Although Anthony Barnett’s focus differs
from mine, he puts this point very well here:
if all you want to do is stop Brexit and Trump and go back to what
you regard as normal, you miss that what was normal led to Brexit and
Trump.
That will have many
wise and sensible people shaking their head, but the alternative does
not work. Defeating or impeaching Trump and letting the Republican
party survive in its current form achieves little, because they will
go on gerrymandering
and Fox news will go on poisoning minds. The energy of Democrats will
be spent on trying to clear up the damage
Trump has caused, and the next autocrat from Republican ranks who
wins power because they will ‘clear the swamp’ will be smarter
than Trump. In the UK, if the Conservatives survive in their current
form, their ageing membership is in danger of selecting more Brexit
nutters who will overwhelm the dwindling number of reasonable
Conservative MPs. We will find the BBC, if it survives at all, will
become more and more like the mouthpiece of a press dominated by
plutocrats. [1] In either case a critical point will have passed.
I know from many
conversations I have had that there is a deep fear among many of
leadership from the left. Here the UK is ahead of the US. The story
in the UK used to be that the left could never win, and it was a
plausible story, but recent events have cast great doubt on it. That
remains the story in the US, but there are good reasons for doubting
it there too. There is no reason why all of the disenchanted who fell
for the lies of the snake-oil salesmen could not support radical
remedies from the left: identity and the media are strong but it is economics that dictates the swings.
In the UK now the
story seems much more elemental: that somehow the left threatens
the existence of capitalism and democracy. In truth there is no way
Corbyn could persuade the Labour party to abandon democratic
capitalism, just as there is no way Sanders or Warren could do the
same in the US. All we are talking about is rolling back many of the results of neoliberalism. But it is difficult to logically
convince someone the ghosts they see do not exist. In contrast to
these ghosts on the left, the dynamic of plutocracy that I have
described here is very real, and it requires radical change to bring
an end to this dynamic.
[1] This is why arguments that say the UK press is becoming less powerful because of its falling readership fail. If this press dominate the news agenda of the broadcasters, they do not need many readers.